Aligned was founded by Jack Kent. Before starting Aligned, Jack was the fourth employee at Grubhub, leading design there for nine years. He played a significant part in the User Experience, Research, Visual Design, Front-End Development, Product, and Marketing. He led the first cross-functional growth team, helped create and shape the Grubhub brand, and designed the first food-ordering app ever in the App Store. His time there spanned across Product, Design, Tech, & Marketing as the company grew from a four-person team without an office, to a publicly-traded company with 1000+ employees and offices nationwide.